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Dharma Realm Buddhist University
As a Buddhist liberal arts college with a tight-knit community, our charge was to provide Dharma Realm Buddhist University with an elevated and nimble website that allowed them to communicate their truly unique institution. We supplied guidance and mentorship on how to write for the web and its audiences, along with providing a design system that could grow and stretch depending on the kind of assets available.
Project at a Glance
- Elevated visual design
- Thoughtful user journeys and pathways
- Compelling and easy-to-read copywriting
Flexible Design System
Along with a robust design system, pages could take on a unique feel with additional header styling that could expand to highlight events, initiatives, stories, and more. Images in components utilized a custom shape to provide texture and uniqueness in smaller moments.
Improved Information Architecture
In addition to streamlining and organizing the overall information architecture, we introduced an additional section that could more effectively communicate the mission and vision of this unique institution, as well as its community offerings.
Writing That Meets the Reader
We provided training and mentorship on how to write for the web in meaningful and impactful ways aligned with their institutional objectives. A content assessment of the current website helped identify areas of improvement for the Dharma Realm Buddhist University team.
Project Scope
- Discovery
- Content Audit
- Strategy
- Copywriting
- Content Strategy
- Desin Concepts
- Design System
- Front-end Dev
- Back-end Dev (WordPress)
- Launch Support
- Strategic Ongoing Support